How will Icahn's offer shake Clorox stakeholders?

This week, billionaire investor Carl Icahn offered to buy Clorox Co. for $10.2 billion, an offer of $76.50 per share. In a letter of proposal to Clorox's Chief Executive Donald Knauss, Icahn said he beneficially owned 9.4 percent of the outstanding shares of Clorox common stock and is its largest shareholder.

Using FactSet Ownership, we can determine other significant holders in Clorox Co.

Icahn is not only the largest shareholder, he’s the largest by a longshot, with nearly double the shares of the next largest stakeholder. If you are a FactSet user, you can Launch Ownership 2.0 to see these numbers in detail.

 
Overall the 10 largest stakeholders in Clorox Co. hold almost 40% of shares outstanding. FactSetOwnership offers click-through detail to display who these top holders are.

FactSet Ownership displays changes over time, so we can track the reaction of other holders from this announcement. Will other holders want to move out of the stock and increase position elsewhere in the industry? Or will they increase their holdings in Clorox Co.?

In addition, how will insider stakeholders react? We can already see that between December 31, 2010 and March 31, 2011, insiders sold off 30,000 shares of CLX. Will this trend continue or reverse? 

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